Front-loading is like blitzing. The idea is to go bananas at the beginning of a project and rush it. Rather than saving your long hours for a deadline push, you do them first.
The Discovery phase is the first step in the redesign process. It sets the tone for your entire project and affects all aspects of your redesign.
A lot of us small business owners share the same desire. We want to grow our businesses. We want scalability. Here’s an example of what not to do.
Branding is a big, fuzzy topic. You can find endless definitions of branding with limitless examples of tactical branding exercises. Over the years I’ve tried to move away from the fuzziness. I’ve made an effort to condense my brand into a single document.
Project failures: I’d prefer to learn from insight rather than negative experiences. But there is merit to the value of some failures.