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3 Reasons Why Photoshop and Design Don’t Go Together

3 Reasons Why Photoshop and Design Don’t Go Together

Don’t get me wrong, I love Photoshop.

Outside of MS Paint, Photoshop is my favorite pixel-pushing program. I’m definitely not bashing Adobe (even though their monthly subscription model has been draining my bank account for years).

The problem is this: people associate graphic designers with the tools they use. And that devalues the designer (and Design at large). Just because you can use Photoshop and mash pixels, doesn’t mean you’re a designer. And just because you’re a designer, doesn’t mean you leverage Design Thinking.

Photoshop is not design

  1. Design is a universal concept. It’s the structural framework behind an idea. Photoshop is a software application.
  2. Design is the visual representation of meaning. It’s potent, layered expression. Photoshop is a software application.
  3. Design translates across all tools, platforms, and media channels. Photoshop is a software application.

The moral of the story is this: Design is more valuable than Photoshop. If you’re looking for a designer so you can be a Photoshop puppeteer, you’re missing the point. A good designer creates potency in ways that extend beyond software.

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